Editorial Policy

This page describes how articles on WebCresto get written, checked and updated. We publish it because a site that recommends software should be open about how it reaches those recommendations.

What we will not do#

Starting here, because it is the part that shapes everything else.

• We do not sell coverage. No company can pay to appear on this site, to be recommended, or to have criticism removed. There are no sponsored posts.
• We do not publish guest articles. Every article is produced by our own editorial process. The overwhelming majority of guest-post offers exist to place a link, not to help readers.
• We do not sell links. Outbound links exist because they are useful to the reader.
• We do not recommend everything. Some tools are not worth using. Guides say so, by name.

How a guide gets made#

1. Choosing the subject#

Topics come from three places: questions readers send us, searches performed on this site that returned nothing useful, and gaps we notice — subjects where the existing results are all marketing pages or shallow lists.

2. Research#

Before writing, we work through the tool's official documentation, its current pricing and plan limits, and its terms where they affect the reader — particularly around data handling. Where a guide compares tools, each one is examined against the same criteria rather than whichever criteria flatter it.

3. Writing#

Guides are written to be followed, not skimmed. That means:

• Real steps in real order. If something takes nine clicks, there are nine steps.
• Plain language. Where a technical term is unavoidable, it is defined the first time it appears.
• Concrete examples instead of abstract description.
• Honest limits. If a tool is bad at something, the guide says so.
• No padding. Length follows the subject; we do not stretch an 800-word answer to 2,000.

4. Review before publishing#

Every article is checked before it goes live: claims verified against primary sources, prices and plan limits confirmed on the tool's own pricing page, steps checked against the current interface, and links tested.

5. Updates after publishing#

Publishing is not the end. Articles are re-checked when a reader reports something wrong, when a tool announces a significant change, and on a periodic sweep of older guides.

When an article is revised, the review date on the page changes. If a correction is significant — a recommendation reversed, a price that was wrong — we say so in the article rather than editing quietly.

How we use AI, and where we do not#

We write about AI tools, so it would be strange to pretend we never touch them. Being specific is better than being vague.

Where AI assists: gathering background on a subject before research begins, suggesting article structures, and checking drafts for unclear sentences or gaps.

Where it does not: no article is generated and published without a human writing, verifying and editing it. Every factual claim is checked against a primary source by a person, because AI tools produce confident, fluent, wrong answers. Recommendations are human judgements. Nothing is published that nobody has read.

The test applied to every article before it goes live is simple: would this help someone who is actually sitting there trying to do the thing? If not, it gets rewritten or dropped.

Corrections#

We get things wrong. When we do:

• Factual errors are fixed as soon as they are confirmed.
• Significant corrections are noted in the article.
• The review date is updated so you can see the article has been re-checked.
• Whoever reported it gets a reply.

Report anything through the contact page. Corrections are the most useful message we receive.

How money and editorial stay separate#

The site is funded by advertising, and some articles may include affiliate links. Neither influences what gets written.

Ads are served automatically by Google; we do not choose them and cannot be paid to say anything about an advertiser. Affiliate relationships are disclosed on the page, and a tool paying commission does not make it more likely to be recommended — free tools with no affiliate programme are recommended throughout this site. Full detail is in the disclaimer.

Sources#

Where a guide relies on a specific fact — a price, a limit, a policy — it links to the primary source so you can check it yourself. We prefer official documentation over secondary reporting, and we do not cite other blogs as evidence for factual claims.

Who writes here#

Every article carries a byline and a date. Author profiles are on the who writes this page. If you want to know who wrote something and when it was last checked, both are on the article itself.